My main research interests include public diplomacy, Korean foreign policy, power in worlds politics, and student mobility programs.
Peer-Reviewed Journal articles
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Kadir Jun Ayhan (2023), “Soft Power is Rare in World Politics: Ruling Out Fear or Appetite-based Compliance,” Place Branding and Public Diplomacy: 19(4): 476-486, doi:
10.1057/s41254-023-00304-7 -
Kadir Jun Ayhan and Siyeon Jang* (2022), “Inter-Korean People-to-People Diplomacy: Social and Cultural Exchanges across the 38th Parallel,” The Hague Journal of Diplomacy: 18(1): 95-132, doi:
10.1163/1871191x-bja10139 -
Kadir Jun Ayhan, Sejung Park*, Lindsey Bier and Hanwoo Park (2022), “What are the consequences of the social and cultural exchanges between the two Koreas: Insights from an experimental study on the effect of superordinate Korean identity,” Journal of Asian and African Studies, Online First, doi:
10.1177/00219096221144694 -
Kadir Jun Ayhan*, Moamen Gouda and Hyelim Lee (2022), “Exploring Global Korea Scholarship as a Public Diplomacy Tool,” Journal of Asian and African Studies: 57(4): 872-893, doi:
10.1177/00219096211035800 -
Eriks Varpahovskis and Kadir Jun Ayhan* (2022), “Impact of Country Image on Relationship Maintenance: A Case Study of Korean Government Scholarship Program Alumni,” Place Branding and Public Diplomacy: 18(3): 52-64, doi:
10.1057/s41254-020-00177-0 -
Lisa Tam and Kadir Jun Ayhan* (2021), “Evaluations of people, affection, and recommendation for a host country: A study of Global Korea Scholarship (GKS) recipients,” Politics & Policy: 49(6): 1292-1307, doi:
10.1111/polp.12438 -
Felicia Istad, Eriks Varpahovskis*, Ekra Miezan, and Kadir Jun Ayhan (2021), “Global Korea Scholarship students: Intention to stay in the host country to work or study after graduation,” Politics & Policy: 49(6): 1323-1342, doi:
10.1111/polp.12436 -
Moon Suk Hong, Minjeong Jeon*, and Kadir Jun Ayhan (2021), “International scholarship for social change? Re-contextualizing Global Korea Scholarship alumni’s perceptions of justice and diversity in South Korea,” Politics & Policy: 49(6): 1359-1390, doi:
10.1111/polp.12435 -
Jae-Eun Jon and Kadir Jun Ayhan* (2021), “Satisfied or dissatisfied: The determinants of Global Korea Scholarship recipients’ satisfaction with life in Korea,” Politics & Policy: 49(6): 1282-1291, doi:
10.1111/polp.12437 -
Kadir Jun Ayhan* and Moamen Gouda (2021), “Determinants of Global Korea Scholarship: Students’ word-of-mouth about Korea,” Asia Pacific Education Review: 22(1): 15-29, doi:
10.1007/s12564-020-09648-8 -
Efe Sevin*, Diana Ingenhoff, and Kadir Jun Ayhan (2021), “Capturing country images: a methodological approach,” The Journal of International Communication: 27(2): 237-257, doi:
10.1080/13216597.2021.1903965 -
Efe Sevin*, Diana Ingenhoff, and Kadir Jun Ayhan (2020), “Analyzing Country Images through Networks: Case of South Korea,” The Asian International Studies Review: 21(2): 95-119, doi:
10.16934/isr.21.2.202012.95 -
Kadir Jun Ayhan (2020), “Transferring Knowledge to Narrative Worlds: Applying Power Taxonomy to Science Fiction Films,” International Studies Perspectives: 21(3): 258-274, doi:
10.1093/isp/ekz024 -
Kadir Jun Ayhan (2020), “An Exploration of Korean Discourses on Public Diplomacy,” Journal of Contemporary Eastern Asia: 19(1): 31-42, doi:
10.17477/jcea.2020.19.1.031 -
Suh-Hee Choi , Lisa Tam , Kadir Jun Ayhan*, and Dong-Min Lee (2019), “Why and How Do Sojourners Talk about Macao? Effects of Perceived Risk and Expected Benefit,” Asian International Studies Review: 20(2): 29-51, doi:
10.1163/2667078X-02002002 -
Kadir Jun Ayhan (2019), “The Boundaries of Public Diplomacy and Non-State Actors: A Taxonomy of Perspectives,” International Studies Perspectives: 20(1): 63-83, doi:
10.1093/isp/eky010 -
Kadir Jun Ayhan (2019), “Rethinking Korean Middle Power Diplomacy as a Nation Branding Project,” Korea Observer: 50(1): 1-24, doi:
10.29152/KOIKS.2019.50.1.1 -
Kadir Ayhan (2018), “Branding Korea as “My Friend’s Country”: The Case of VANK,” Korea Observer: 49(1): 51-81, doi:
10.29152/KOIKS.2018.49.1.51 -
Geun Lee and Kadir Ayhan* (2015), “Why Do We Need Non-state Actors in Public Diplomacy?: Theoretical Discussion of Relational, Networked and Collaborative Public Diplomacy,” Journal of International and Area Studies: 22(1): 57-77, doi:
10.23071/jias.2015.22.1.57
Journal Editorials
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Kadir Jun Ayhan (2024), “Public Diplomacy in Other Words: Unpacking the Literature in Non-English Languages,” Journal of Public Diplomacy: 4(1): 18-24, doi:
10.23045/jpd.2024.4.1.002 -
Kadir Jun Ayhan (2023), “Rethinking Soft Power from the Power Recipient’s Perspective: Voluntary Compliance is the Key,” Journal of Public Diplomacy: 3(1): 1-17, doi:
10.23045/jpd.2023.3.1.001 -
Kadir Jun Ayhan (2022), “An English School of International Relations Approach to Public Diplomacy: A Public Diplomacy Framework for Global Governance Issues,” Journal of Public Diplomacy: 2(1): 1-4, doi:
10.23045/jpd.2022.2.1.7 -
Kadir Jun Ayhan and Efe Sevin* (2022), “Moving Public Diplomacy Research Forward: Methodological Approaches,” Place Branding and Public Diplomacy: 18(3): 201-203, doi:
10.1057/s41254-022-00263-5 -
Kadir Jun Ayhan* and Nancy Snow (2021), “Introduction to the special issue — Global Korea Scholarship: Empirical evaluation of a non-Western scholarship program from a public diplomacy,” Politics & Policy: 49(6): 1282-1291, doi:
10.1111/polp.12440 -
Kadir Jun Ayhan (2021), “Journal of Public Diplomacy: Sunrise of a New Interdisciplinary Journal for the Emerging Academic Field,” Journal of Public Diplomacy: 1(1): 1-4, doi:
10.23045/jpd.2021.1.1.001 -
Kadir Ayhan (2018), “Editorial for Special Issue: Soft Power and Public Diplomacy in East Asia,” Journal of Contemporary Eastern Asia: 19(1): 31-42, doi:
10.17477/jcea.2018.17.1.001
Books
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Kadir Jun Ayhan and Brendan M. Howe (2023), Comprehensive Peacebuilding on the Korean Peninsula: Internal Dynamics in North Korea and South Korean Approaches, Palgrave Macmillan, doi:
10.1007/978-981-19-9036-6 -
Kadir Ayhan* (2017),
Korea’s Soft Power and Public Diplomacy, Hangang Network -
Kadir Ayhan* (2016),
Korea’s Public Diplomacy, Hangang Network
Book Chapters
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Kadir Jun Ayhan (2024), “South Korean Public Diplomacy vis-à-vis the United States: Finding Support for Policies in Washington DC,” in David P. Fields & Mitchell Lerner (Eds.), Divided America, Divided Korea: U.S.-Korean Relations During and After the Trump Years (pp. 105-128), Cambridge University Press, doi:
10.1017/9781009119269.006 -
Kadir Jun Ayhan and Brendan M. Howe (2023), “Comprehensive Peacebuilding on the Korean Peninsula: An Introduction,” in Kadir Jun Ayhan and Brendan M. Howe (eds.) Comprehensive Peacebuilding on the Korean Peninsula: Internal Dynamics in North Korea and South Korean Approaches (pp. 3-15), Palgrave Macmillan, doi:
10.1007/978-981-19-9036-6_1 -
Kadir Jun Ayhan and Siyeon Jang (2023), “Let the Sun Shine? Inter-Korean People-to-People Diplomacy in the Absence of State-based Public Diplomacy,” in Kadir Jun Ayhan and Brendan M. Howe (eds.) Comprehensive Peacebuilding on the Korean Peninsula: Internal Dynamics in North Korea and South Korean Approaches (pp. 145-173), Palgrave Macmillan, doi:
10.1007/978-981-19-9036-6_7 -
Efe Sevin and Kadir Jun Ayhan* (2021),
“Evaluation in Public Diplomacy,”in Damien Spry (ed.) Communicating with Purpose and Value: ASEF Public Diplomacy Handbook (pp. 61-68), Asia-Europe Foundation -
Kadir Jun Ayhan* and Yuree Kim (2021), “Ideas Matter in Inter-Korean Relations: Shifts in South Korea’s Foreign Policy Interests and Behavior vis-à-vis North Korea,” in Mason Richey, Jagannath P. Panda and David A. Tizzard (eds.) The Future of the Korean Peninsula: Korea 2032 and Beyond (pp. 32-58), Routledge, doi:
10.4324/9781003148890-2. -
Kadir Jun Ayhan* and Efe Sevin (2021),
“Non-Coercive Influence in World Politics: Intersection with State Inclusive Index,”in J. Park & H.-S. Lyu (eds.) Developing State Inclusiveness Index: Conceptualization and Measurement (pp. 419-435), National Research Council for Economics, Humanities and Social Sciences -
Hyelim Lee, Seulgi Jang, and Kadir Jun Ayhan* (2021),
“News Coverage about the U.S. in Korea during Bush, Obama and Trump Administration: Trump as an Outlier,”in Yahya R. Kamalipour (ed.) Global Media Perceptions of the United States: The Trump Effect (pp. 175-178), Rowman & Littlefield Publishing -
Kadir Jun Ayhan* (2020),
“민간분야의 공공외교 [People-to-People Diplomacy],”in Korea Foundation (ed.) 처음 만나는 공공외교 [Introduction to Public Diplomacy] (pp. 93-132), Korea Foundation -
Efe Sevin*, Kadir Jun Ayhan, Won Yong Jang, and Hyelim Lee (2020), “Assessing Propaganda Effectiveness in North Korea: A Limited Access Case Study,” in Nicholas O’Shaughnessy, Paul Baines and Nancy Snow (eds.) The SAGE Handbook of Propaganda (pp. 205-222), Sage, doi:
10.4135/9781526477170 -
Kadir Ayhan* (2017), “Korea’s Soft Power and Public Diplomacy Under Moon Jae-In Administration: A Window of Opportunity,” in Kadir Ayhan (ed.) Korea’s Soft Power and Public Diplomacy (pp. 13-32), Hangang Network
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Kadir Ayhan* (2016), “Introduction,” in Kadir Ayhan (ed.) Korea’s Public Diplomacy (pp. 13-22), Hangang Network
Working Papers
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Kadir Jun Ayhan (2022), “South Korea’s Public Diplomacy during the COVID-19 Pandemic: Seeking Status as an Authority in Global Governance,” Korea Economic Institute of America Academic Paper Series: 57(4): 872-893,
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Book Reviews
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Kadir Jun Ayhan* (2020), "Competition for Hearts and Minds: Cold War Public Diplomacy," International Studies Review: 22(4): 988-989, doi:
10.1093/isr/viaa038 -
Kadir Jun Ayhan* (2019), "Review of the book [Scott A. Snyder (2018). South Korea at the Crossroads: Autonomy and Alliance in an Era of Rival Powers. Columbia University Press]," International Affairs: 95(4): 961-962, doi:
10.1093/ia/iiz115 -
Kadir Jun Ayhan* (2019), "Review of the book [James Pamment and Karin Gwinn Wilkins (Eds.) (2018), Communicating National Image Through Development and Diplomacy: The Politics of Foreign Aid, Palgrave Macmillan]," International Journal of Communication: 13: 2351-2354,
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Kadir Jun Ayhan* (2018), "Connecting Public Diplomacy and Foreign Policy," International Studies Review: 22(4): 988-989, doi:
10.1093/isr/viy041 -
Kadir Jun Ayhan* (2018), "Review of the book [Wiseman, G. (2015). Isolate or Engage: Adversarial States, U.S. Foreign Policy, and Public Diplomacy. Stanford University Press]," Croatian International Relations Review: 24(81): 146-149,
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